Turn Feedback into Growth. Turn Growth into Results.
Stakeholder Centered Coaching (SCC) is a proven method for helping successful leaders achieve lasting behavior change by involving the people they lead. At On Pointe Leadership, we use SCC to support executives and senior leaders who want measurable improvement that matters to their stakeholders.
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What Is Stakeholder-Centered Coaching?
Developed by Dr. Marshall Goldsmith, SCC focuses on observable behavior change through consistent input and feedback from colleagues. It’s built on the principle that leadership growth is not just about self-awareness—it’s about being seen as a more effective leader by others.
How It Works
1. Define the Goal
We work with the leader and their manager (if applicable) to identify one or two high-impact leadership behaviors to improve.
2. Engage Stakeholders
Key team members provide input on how the leader is doing and offer ongoing suggestions for progress.
3. Practice and Follow-Up
The leader checks in monthly with stakeholders, applies feedback, and demonstrates growth over time.
4. Measure the Change
After 6–12 months, stakeholders assess the leader’s visible improvement. If there is no perceived change, there is no fee.
Why It Works
 ✓ Involves the people who are most impacted by leadership behavior
âś“ Focuses on practical, day-to-day leadership habits
âś“ Backed by data and research on sustained behavior change
âś“ Outcome-based: stakeholders validate real progress
Who It’s For
 ✓ Senior leaders managing complex teams or initiatives
âś“ High-potential executives preparing for bigger roles
âś“ Organizations seeking measurable ROI on leadership development
Outcomes You Can Expect
Stronger relationships and trust with key team members
Greater accountability and leadership presence
Clear evidence of behavior change that drives performance
Let’s Get Started
Ready to bring your leadership to the next level with the people who matter most?
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